Integrating Green Marketing Issues in Water Sport Recreation Activities

Green Sport Marketing Mix on Sportswear Consumers Purchasing Behavior

The present study aimed to investigate the impact of green marketing mix on sport wear consumer shopping behavior. Population for the study was professional athletes, Semi-Pro and Club consumers sport wear that due to extensive of operations community according to the Morgan table 386 people was conclude as the sample. Research tool was a sport green marketing questionnaire whit four items that...

Incidence of serious injury and death during sport and recreation activities in Victoria, Australia.

BACKGROUND Participation in sport and recreation is widely encouraged for general good health and the prevention of some non-communicable diseases. However, injury is a significant barrier to participation, and safety concerns are a factor in the decision to participate. An understanding of the sport/recreation activities associated with serious injury is useful for informing physical activity ...

Current Issues and Conceptualizations of Service Quality in the Recreation Sport Industry

This study discusses current issues of service quality and proposes a conceptual model that is focused on consumers' perceptions of service quality toward organizations and services in the participant sport industry. The proposed model is based on the current conceptualization of service quality, which suggests that service quality is a multidimensional and hierarchical construct. In the propos...

Ethical Issues in Therapeutic Recreation

a comparison and ranking of students' sport and recreation needs with presented sport extracurricular activities in tehran state universities

the aim of this study was to compare students' sport needs with presented extracurricular programs in tehran state universities. this study was application regarding the aim and a descriptive survey with regard to strategy. data were collected by field method. statistical population consisted of all male and female students of tehran state universities in 2011-2012. statistical sample was ...